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Inspiration from Mister America’s Cup

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Hi All,
Here’s your shot of weekly inspiration:
“My goal in sailing isn’t to be brilliant or
flashy in individual races, just to be
consistent over the long run. “
– Dennis Conner
If you’re into sailing you probably know who Dennis Conner is.
He’s a four time winner of the ‘America’s Cup’ – which is a trophy
awarded to the winner of the America’s Cup sailing regatta match,
and the oldest active trophy in international sport.
Within the yachting community, Conner is most famous for
fundamentally changing the America’s Cup,
and racing in general, from an amateur to professional status.
These accomplishments led to the nickname “Mister America’s Cup”.
 The thing that I like about his quote above is his reference to being
‘consistent’.   A very successful business-man once said to me
that ‘consistency is your biggest competitive advantage’.
The only problem is that many businesses are not consistent.
We get all ‘revved’ up for sales or a new system one week.  Only to
put our attention onto something else the next…
We decide we’re going to create a new way of doing something
only to drop it a few days later.
We are ‘on’ some months, and ‘off’ for others.
But what you’ll probably find is that the person or business
who just keeps doing the basics consistently will always
be there for the long haul.
Being consistent isn’t sexy, exciting, or cool.  It’s probably
hard work and boring.  But it does get you results – which
is what we really want.
So here’s a question for you this week:
‘What 1 thing if done consistently would transform my
business/life over the next 3 months?’
Write down the answer now for both your business and your life.
Now, what can you do to make sure you focus on this consistently
for the next 3 months?  – Write it down and get started on it this week.
Food for thought…
Have a great week.
Best Regards,
Shane

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